{"id":703,"date":"2023-04-16T01:19:50","date_gmt":"2023-04-16T01:19:50","guid":{"rendered":"https:\/\/www.facesulavirtual.org\/cide\/?p=703"},"modified":"2024-03-22T01:44:14","modified_gmt":"2024-03-22T01:44:14","slug":"especializacion-en-gerencia-de-mercadeo","status":"publish","type":"post","link":"https:\/\/www.facesulavirtual.org\/cide\/estudios\/especializacion\/especializacion-en-gerencia-de-mercadeo\/","title":{"rendered":"Especializaci\u00f3n en GERENCIA DE MERCADEO"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00bb1&#8243; _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb custom_margin=\u00bb-100px||||false|false\u00bb custom_padding=\u00bb0px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb][et_pb_row _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb background_color=\u00bbRGBA(255,255,255,0)\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb][et_pb_column type=\u00bb4_4&#8243; _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb][et_pb_image src=\u00bbhttps:\/\/www.facesulavirtual.org\/cide\/wp-content\/uploads\/2023\/04\/image-removebg-preview-4.png\u00bb title_text=\u00bbimage-removebg-preview\u00bb _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb positioning=\u00bbrelative\u00bb vertical_offset=\u00bb-46px\u00bb custom_margin=\u00bb||0px||false|false\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb][\/et_pb_image][et_pb_text _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb text_font=\u00bbPoppins||||||||\u00bb text_text_color=\u00bb#000000&#8243; text_font_size=\u00bb30px\u00bb text_line_height=\u00bb1em\u00bb custom_margin=\u00bb0px||||false|false\u00bb custom_padding=\u00bb0px||||false|false\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<p style=\"text-align: center;\"><strong>Especializaci\u00f3n para l\u00edderes en el mundo del mercado <\/strong><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb text_font_size=\u00bb16px\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<p><strong>\u00bfQuieres convertirte en un l\u00edder de mercado?<\/strong><\/p>\n<p style=\"text-align: justify;\">La Especializaci\u00f3n en Gerencia de Mercadeo de la Universidad de Los Andes te ofrece las herramientas y habilidades necesarias para hacerlo. En esta especializaci\u00f3n aprender\u00e1s estrategias efectivas para el desarrollo de productos y servicios, t\u00e9cnicas innovadoras de mercadeo y c\u00f3mo liderar equipos de trabajo en esta importante \u00e1rea de la gerencia<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb text_font_size=\u00bb16px\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<p><strong>Beneficios de la Especializaci\u00f3n en Gerencia de Mercadeo:<\/strong><\/p>\n<p>[\/et_pb_text][et_pb_slider _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb custom_padding=\u00bb23px||73px|||\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb][et_pb_slide heading=\u00bb1&#8243; _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb header_font=\u00bb|800|||||||\u00bb header_text_color=\u00bb#FFFFFF\u00bb header_font_size=\u00bb70px\u00bb body_font_size=\u00bb22px\u00bb background_color=\u00bb#0C71C3&#8243; background_enable_color=\u00bbon\u00bb text_shadow_style=\u00bbpreset1&#8243; global_colors_info=\u00bb{}\u00bb sticky_transition=\u00bbon\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<p>Desarrollar habilidades para liderar equipos de trabajo en el \u00e1rea de mercadeo<\/p>\n<p>[\/et_pb_slide][et_pb_slide heading=\u00bb2&#8243; _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb header_font=\u00bb|800|||||||\u00bb header_text_color=\u00bb#FFFFFF\u00bb header_font_size=\u00bb70px\u00bb body_font_size=\u00bb22px\u00bb background_color=\u00bb#0C71C3&#8243; background_enable_color=\u00bbon\u00bb text_shadow_style=\u00bbpreset1&#8243; global_colors_info=\u00bb{}\u00bb sticky_transition=\u00bbon\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<p>Conocer\u00e1s t\u00e9cnicas innovadoras de mercadeo para crear productos y servicios exitosos<\/p>\n<p>[\/et_pb_slide][et_pb_slide heading=\u00bb4&#8243; _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb header_font=\u00bb|800|||||||\u00bb header_text_color=\u00bb#FFFFFF\u00bb header_font_size=\u00bb70px\u00bb body_font_size=\u00bb22px\u00bb background_color=\u00bb#0C71C3&#8243; background_enable_color=\u00bbon\u00bb text_shadow_style=\u00bbpreset1&#8243; global_colors_info=\u00bb{}\u00bb sticky_transition=\u00bbon\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<p>Obtendr\u00e1s una visi\u00f3n integral del mercadeo para tomar decisiones estrat\u00e9gicas de negocio<\/p>\n<p>[\/et_pb_slide][et_pb_slide heading=\u00bb5&#8243; _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb header_font=\u00bb|800|||||||\u00bb header_text_color=\u00bb#FFFFFF\u00bb header_font_size=\u00bb70px\u00bb body_font_size=\u00bb22px\u00bb background_color=\u00bb#0C71C3&#8243; background_enable_color=\u00bbon\u00bb text_shadow_style=\u00bbpreset1&#8243; global_colors_info=\u00bb{}\u00bb sticky_transition=\u00bbon\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<p>Podr\u00e1s aplicar los conocimientos adquiridos en casos reales de la industria<\/p>\n<p>[\/et_pb_slide][\/et_pb_slider][et_pb_toggle title=\u00bbPlan de estudios &#8211; GERENCIA DE MERCADEO\u00bb icon_color=\u00bb#0C71C3&#8243; toggle_icon=\u00bb&#x64;||divi||400&#8243; use_icon_font_size=\u00bbon\u00bb icon_font_size=\u00bb30px\u00bb open_icon_color=\u00bb#0C71C3&#8243; _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb title_font=\u00bb|800|||||||\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<ul>\n<li>MERCADEO ESTRAT\u00c9GICO<\/li>\n<li>COMPORTAMIENTO DEL CONSUMIDOR<\/li>\n<li>ESTAD\u00cdSTICA APLICADA AL MERCADEO<\/li>\n<li>RESPONSABILIDAD SOCIAL ORGANIZACIONAL<\/li>\n<li>MERCADEO OPERACIONAL<\/li>\n<li>INVESTIGACI\u00d3N DE MERCADOS<\/li>\n<li>HABILIDADES DIRECTIVAS<\/li>\n<li>ELECTIVA I<\/li>\n<li>PLAN ESTRAT\u00c9GICO \u2013 OPERATIVO<\/li>\n<li>ELECTIVA II<\/li>\n<li>ELECTIVA III<\/li>\n<li>ELECTIVA IV<\/li>\n<li>TRABAJO ESPECIAL DE GRADO<\/li>\n<\/ul>\n<p>[\/et_pb_toggle][et_pb_text _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb text_font_size=\u00bb16px\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<p style=\"text-align: justify;\"><strong>Duraci\u00f3n<\/strong><\/p>\n<p style=\"text-align: justify;\">La escolaridad de la Especializaci\u00f3n en Gerencia de mercadeo tiene una duraci\u00f3n de a\u00f1o y medio. Una vez concluida, el estudiante deber\u00e1 elaborar un Trabajo Especial de Grado, el cu\u00e1l defender\u00e1 en p\u00fablico ante un jurado especialmente designado para tal efecto<\/p>\n<p>[\/et_pb_text][et_pb_cta title=\u00bbNuestra ventaja competitiva\u00bb _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb header_font=\u00bb|800|||||||\u00bb header_text_color=\u00bb#FFFFFF\u00bb header_font_size=\u00bb29px\u00bb header_line_height=\u00bb2.3em\u00bb body_text_color=\u00bb#FFFFFF\u00bb body_font_size=\u00bb16px\u00bb background_color=\u00bb#0C71C3&#8243; global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<ul>\n<li style=\"text-align: justify;\">Profesores expertos en el \u00e1rea del mercadeo con experiencia en la industria.<\/li>\n<li style=\"text-align: justify;\">Enfoque pr\u00e1ctico con casos reales y proyectos de la industria.<\/li>\n<li style=\"text-align: justify;\">Acceso a herramientas y tecnolog\u00edas innovadoras de mercadeo.<\/li>\n<li style=\"text-align: justify;\">Programa actualizado y enfocado en las \u00faltimas tendencias del mercadeo<\/li>\n<\/ul>\n<p>[\/et_pb_cta][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00bb2_5,3_5&#8243; 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_builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb][et_pb_blurb title=\u00bbNo te pierdas la oportunidad de dar un salto en tu carrera profesional.\u00bb use_icon=\u00bbon\u00bb font_icon=\u00bb&#xe0f5;||divi||400&#8243; icon_color=\u00bb#0C71C3&#8243; _builder_version=\u00bb4.20.4&#8243; _module_preset=\u00bbdefault\u00bb header_font=\u00bb|800|||||||\u00bb header_text_align=\u00bbcenter\u00bb header_font_size=\u00bb14px\u00bb body_text_align=\u00bbleft\u00bb body_text_color=\u00bb#000000&#8243; text_orientation=\u00bbcenter\u00bb global_colors_info=\u00bb{}\u00bb theme_builder_area=\u00bbpost_content\u00bb]<\/p>\n<p style=\"text-align: center;\">\u00a1Pre-Inscr\u00edbete ya en la Especializaci\u00f3n en Gerencia de Mercadeo de la Universidad de Los Andes!<\/p>\n<p style=\"text-align: center;\">Aprovecha esta oportunidad para desarrollar tus habilidades y convertirte en un l\u00edder del mercadeo<\/p>\n<p>[\/et_pb_blurb][et_pb_button button_url=\u00bb@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjEzNTYifX0=@\u00bb button_text=\u00bb\u00a1Pre-Inscr\u00edbete ya!\u00bb button_alignment=\u00bbcenter\u00bb _builder_version=\u00bb4.20.4&#8243; 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La Especializaci\u00f3n en Gerencia de Mercadeo de la Universidad de Los Andes te ofrece las herramientas y habilidades necesarias para hacerlo. En esta especializaci\u00f3n aprender\u00e1s estrategias efectivas para el desarrollo de productos y servicios, t\u00e9cnicas innovadoras de mercadeo y c\u00f3mo [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":819,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"[et_pb_section fb_built=\"1\" theme_builder_area=\"post_content\" _builder_version=\"4.20.4\" _module_preset=\"default\" custom_margin=\"-100px||||false|false\" hover_enabled=\"0\" sticky_enabled=\"0\" custom_padding=\"0px||||false|false\" background_color=\"RGBA(255,255,255,0)\"][et_pb_row _builder_version=\"4.20.4\" _module_preset=\"default\" theme_builder_area=\"post_content\" hover_enabled=\"0\" sticky_enabled=\"0\" background_color=\"RGBA(255,255,255,0)\"][et_pb_column _builder_version=\"4.20.4\" _module_preset=\"default\" type=\"4_4\" theme_builder_area=\"post_content\"][et_pb_image src=\"https:\/\/www.facesulavirtual.org\/cide\/wp-content\/uploads\/2023\/04\/chica-sealando-abajo.png\" _builder_version=\"4.20.4\" _module_preset=\"default\" theme_builder_area=\"post_content\" title_text=\"chica-sealando-abajo\" hover_enabled=\"0\" sticky_enabled=\"0\" custom_margin=\"||0px||false|false\"][\/et_pb_image][et_pb_text _builder_version=\"4.20.4\" _module_preset=\"default\" theme_builder_area=\"post_content\" text_text_color=\"#000000\" text_font_size=\"30px\" text_font=\"Poppins||||||||\" text_line_height=\"1em\" custom_margin=\"0px||||false|false\" custom_padding=\"0px||||false|false\" hover_enabled=\"0\" sticky_enabled=\"0\"]\n<p style=\"text-align: center;\"><strong>Consolida tu carrera con una Maestr\u00eda en Administraci\u00f3n menci\u00f3n Gerencia de la Universidad de Los Andes<\/strong><\/p>\n[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]","_et_gb_content_width":"","footnotes":""},"categories":[12],"tags":[],"class_list":["post-703","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-especializacion"],"_links":{"self":[{"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/posts\/703","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/comments?post=703"}],"version-history":[{"count":23,"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/posts\/703\/revisions"}],"predecessor-version":[{"id":987510299,"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/posts\/703\/revisions\/987510299"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/media\/819"}],"wp:attachment":[{"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/media?parent=703"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/categories?post=703"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.facesulavirtual.org\/cide\/wp-json\/wp\/v2\/tags?post=703"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}